Making apps users love.
Long Do has spent 15 years building products people come back to. Through Whaledrop he ships and runs games with Sony and Reddit's player communities, and builds the AI that keeps them growing. He also founded Anomaly Games.
Each title is built for the platform it lives on
Audience, mechanics and economy are shaped around how people actually play there. Four titles are live today.
A kingdom worth fighting for.
A pocket-sized card battler set in the kingdom of Velspire. Build a five-card deck, battle to Crownfall, and climb the seasonal leaderboards for a shot at USDSC.
You have one job. Don't die.
A casual roguelike where battles are fought with dice and every decision matters. Build your dice, take risks, and push your run further. There's no one right path, just better and worse choices.
Dice Fight, its Reddit alpha, puts candidate features to a vote inside the post. The community picks; the next build ships it.
Retro basketball, played inside the post.
A 5-on-5 collectible trading game exclusive to Reddit. Draft a team, trade cards and play full matches without leaving r/LastDraftGame. Built and operated with Farnsworth, so the community's feedback flows straight into the next release.
The first Ocean Positive blockchain game.
Long's first game: a retro pixel-art strategy RPG where players guard the creatures of four realms. An official Atari partnership brought Asteroids, PONG and Centipede into the game, and every mint funded kelp and mangrove planting.
It debuted with over $4M in volume in its first week, backed by a16z, TCG and Virtually Human Studios, the creators of ZED RUN.
Built at the frontier of agentic AI
Long builds agentic harnesses: agents with tools, memory, schedules and a production session. Farnsworth builds the games, Citadel runs the community, Philo creates the viral social content. They hand work to each other.
Data decides what ships next
Every Whaledrop app is instrumented from day one. Player behaviour, retention and community sentiment feed a single view, so each update is aimed at what the numbers and the players say, not at a hunch. Changes ship, get measured, and either stay or roll back.
Long Do
Long Do is a seasoned technopreneur with several successful exits and 15 years in engineering and management at companies like IBM and BMO, including leading programs at the University of Toronto. He has pitched, raised and launched multiple products in blockchain and games.
His first game, Anomura, partnered with Atari and debuted with over $4M in volume in its first week, backed by a16z, TCG and other large ventures. His SaaS tool Riftly was acquired. In 2024 he built goober.ai, a Stable Diffusion model creator for pets, and today he builds state-of-the-art AI integrations for the games he operates.
He founded Anomaly Games, a studio building viral games and consumer apps for the platforms shaping how people play. Whaledrop is where he designs and ships titles and the AI tooling behind them.
On stage, on podcasts and on X
Long Do has shared his insights at major industry events such as Ethereum Toronto and Futurist, while also engaging with the community through over 100 AMAs on X (formerly Twitter).
Platform first, then the game, then the tooling
The same move each time: find the platform early, ship a game its players want, then build the systems that keep it alive.